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Senior Retail Marketing Manager

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Senior Retail Marketing Manager – Manchester – £40-45k

Well-respected fashion retailer, based in North Manchester, is looking for an experienced and senior Retail Marketing Manager to join their team, focussing on consumer-relevant campaigns, promotions and in-store communications (POS).

Reporting into the Head of Marketing, you will be responsible for maximising the profitability of the retail stores, by positively impacting footfall, conversion, ATV, UPT and profit margin, across all store formats. You will help to develop the global and local retail marketing calendars, working closely with the merchandising and brand marketing teams. You will ensure that campaign targets are properly set, evaluated and met, and that marketing budget is optimised. You will ensure that local CRM materials complement the existing retail marketing campaigns/promotions and you will be knowledgable about the targets and performance of local stores. You will manage, lead and take ownership for the Marketing Activations team, ensuring that everyone has the knowledge and practical skills required – you will promote a high performance culture and set clear expectations and individual goals.

To be considered for this role, you must have retail marketing experience, whether that be from a retail-focussed marketing agency or within the department of a large retailer. You will have solid business acumen and an in-depth knowledge of retail KPIs. You will have demonstrable management experience and be a strong problem solver and decision maker. Finally, you will need to be geographically mobile in order to carry out this role, as the company has stores nation-wide.

This is an excellent opportunity to join a major player in fashion retail, at an exciting time of growth and development, working at a high level and within a very talented team.
Reference: LBB2017964

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We find The Little Black Book great! They know the industry and work hard at knowing the people in it. They are professional, honest and efficient; they say when they can help you and don’t bullshit when they can’t. In my opinion, TLBBA sets a lead that I wish other recruiters would follow.

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The Little Black Book listen to our requirements and tailor candidates really well to our needs. We’ve been working together for a good while and rate them as a safe pair of hands when it comes to sourcing last minute design & development needs. A competitive and friendly service for any agency.

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“We have engaged The Little Black Book Agency for a number of roles, most recently for a Client Services Manager. Thanks to their efficiency and their understanding of our company and its needs, we found the whole recruitment process painless. We now have an excellent addition to our team, who is making a real difference.”

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